Georgetown Cupcake Loyalty Program
Branding, Digital Marketing, Customer Marketing, Paid Advertising, Display ads, Customer Segmentation, Multi-Channel Integration, Data Analytics
Coral Relief Fund
Search Engine Optimization (SEO), Content Marketing, Social Media Marketing (SMM), Email Marketing Campaigns, Pay-Per-Click Advertising (PPC), Conversion Rate Optimization (CRO), Digital Advertising Campaigns, Analytics and Data Analysis, Influencer Marketing, Website Design and User Experience (UX).
Public Relations
Corporate Communications, Strategic Communication, Bilingual (English-Spanish), Translation, Social Media Management, Digital Marketing, Stakeholder Engagement, Cross-Cultural Competence, Google Analytics, Content Management Systems, Press release writing and distribution, Project Management, Media Relations, Data Analytics, Google Data Studio, Brandwatch
DMV Guide to Sustainability
Content Marketing, Social Media Marketing Campaigns, Environmental Impact Assessment, Waste Reduction and Recycling, Climate Change Mitigation
Brochure Design
Layout Design, Typography, Font selection, Color Theory, Image editing, Visual storytelling, Branding: Identity design, Print Production
Posters
Poster Design, Typography, Color Theory, Imagery, Composition, Branding, White Space, Typography and Image Integration, Texture and Patterns, Digital Mockup Presentation
Logos
Typography, Color Theory, Symbolism, Simplicity, Scalability, Versatility, Industry-relevant Icons, Geometric Shapes, Strong Lines, Negative Space
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